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Electrix Resumes Operations, Plans New Products for 2005


December 19, 2004

Electrix is making its re-entry into the musical instrument industry. Electrix was originally started in the late 1990's as a division of Canada's IVL Technologies. Electrix was most well known for their colorful industrial designs and specialized digitally controlled analog processors and loop-based digital recorders. The Electrix pro user group consists of a who's who of musicians, producers and DJ's, and their products have received acclaim throughout the world.

In 2001, just after the release of its flagship loop-based recorder, the Repeater, the Electrix division was put on hiatus to enable IVL to focus on their core businesses. Over recent years, end-users have continued to seek out Electrix products, some of which are selling for nearly twice their original price on the used market. Over the past year, several of the original Electrix group have helped bring back the company and plan to introduce new products that will be available in the first quarter of 2005.

The Electrix web site is being updated and contains product information, discussionforums, and support information.

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Electrix is actively seeking new domestic sales representatives, dealers and international distributors.

For more information, visit their web site at www.electrixpro.com

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