Adventures In Audio with Audio Masterclass
Recording SoftWare for Blind people. Can anybody Please help?

Desktop Video (part 1)


I’m not generally the kind of person to say, “I told you so…”,
but my recent comments in Audio Media regarding the Internet have certainly
come to fruition. It is now official – the Internet is not going to replace
shopping malls, corner shops or mail-order catalogues. How could anyone have
thought that these kinds of business, when operated via the Internet, could
be worth many times more than their long established bricks and mortar, or paper
and phone call, equivalents? Commentators now focus on the ‘burn rate’
of Internet companies – a measure of how fast they get through cash. Since the
vast majority of Internet businesses do not make any profit (and many make hardly
any income), dividing burn rate into cash holding gives a good indication of
the life span of the business. When the cash has all turned to ashes, the company
folds. Not until the majority of today's Internet businesses have gone bust
or sold out will there be any consolidation when the few that are left can indeed
make a profit. Whether the scale of the profit will match shareholders’
current expectations is very much open to question.

The finger of doubt currently points across the board of Internet businesses
(it must be a broad finger). But as I said back in the February issue, the Internet
is the ideal medium for video. Imagine a world where bandwidth doesn’t
have to be rationed, where it can grow to any scale to meet demand. In this
world there can be limitless channels; global channels that reach into every
possible market. Reality may be biting into Internet business, but in the long
term the real winners are going to be those who back the Internet as a broadcasting
medium. This is where success lies. Ring your stockbroker now (or go trade online!).

Broadcasting today is a game for big players. Relatively few companies control
the airwaves and therefore our viewing. Governments recognize the hold these
companies have and regulate what we are allowed to watch, to a variable extent
depending upon the country in which you live. An enormous number of production
companies chase outlets for their work. It is true that satellite and cable
have opened up many more possibilities than there were when conventional terrestrial
broadcast was the only means of distribution, but there is a feeling that there
is still a bottleneck in the system. Below the top echelon of undoubtedly high-quality
production, production companies chase a ‘lowest common denominator’
market, dumbing down in quality to broaden the appeal. The depth of content
typical of TV is extraordinarily shallow compared to that which can be found
in newspaper, magazine and book publishing.

Finding an outlet for programming is one problem, the cost of production is
another. A motion picture budget can be anything up to $200 million at the outside
edge but, curiously, studios are still prepared to take chances. They know if
they play the odds, one out of every ten movies will be a blockbuster and pay
for all the rest. Creative minds have the opportunity to prosper, and creativity
is actively sought out in film festivals the world over. (It has to be said
though that only a fraction of films that are made ever get shown outside of
a festival). Television broadcasters have a tendency to be more conservative
and not produce or back anything that industry diehards don’t think will
turn a profit. The TV equivalent of a movie blockbuster tends to spring unexpectedly
from what was only intended to be viewer fodder, rather than from a risk taking
enterprise in creativity.

In short, the market for film and television is currently like a bottle of
vigorously effervescent champagne trapped by a tightly wired cork. Production
costs are a barrier to creative people who are full of ideas but don’t
yet have the ability to coax money out of potential backers. Even when the production
is in the can, nobody wants to show it! Enter…

David Mellor

Recording Guitars

Recording Guitars

The electric, acoustic and bass guitars are the foundation of most modern music. This tutorial teaches you everything you need to know to record guitar tracks that will jump out of your mix and blast your tunes to the top of the charts

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David Mellor